Project: Digital Design for Swig Life
The Challenge: As Swig Life grew, so did the demand for email. The challenge was creating more content, more frequently, without sacrificing thoughtful design, strong storytelling, or performance.
The Solution: I designed and wrote engaging B2B and B2C emails, art directed photography, and led a more proactive creative process that increased weekly email output while keeping pace with a fast-growing brand.
Project: Digital Design for Swig Life Continued
Moving from Senior Graphic Designer to Design Manager meant shifting from simply creating great work to helping a team create it together. I led designers from concept to delivery, set creative standards, and partnered across teams to keep the work cohesive and moving.
